McDonald’s Brings Back McRib Sandwich

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For the first time since 1994, the McDonald’s McRib sandwich is available in all participating restaurants nationwide during November. Paul Perfilio, national foodservice marketing manager for the Pork Checkoff says, the pork logo will be prominently featured on special McRib tray liners at all participating restaurants.

Neil Golden, senior vice president and chief marketing officer for McDonald’s USA, says, McDonald’s McRib sandwich is truly an iconic product. The McRib is made with 100 percent USDA-quality pork and is served on a toasted, golden-brown home style roll. The boneless, seasoned pork patty is dressed with fresh slivered onions, two dill pickle slices and a one-of-a-kind sweet, smoky, tangy, western barbeque style sauce.

For those over-the-top McRib enthusiasts, McDonald’s has launched “The Legends of McRib” website at www.McDonalds.com/McRib, to capture McRib stories and tall tales submitted by fans who want to share their love for the sandwich to the world.

To get more of the story, Russell Nemetz interviewed the National Pork Board's Teresa Roof and the Montana Pork Producers Council's Anne Miller.


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  The Northern Ag Network's Russell Nemetz has been promoting the popular sandwich's return on radio and television and decided to try the delicious entree himself.

  Source: NAFB News Service

Posted by Northern Ag Network

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