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Cattlemen’s Beef Board

  • Ag News StoriesNewsOpinion

    Op-Ed: A World Without the Beef Checkoff

    by February 24, 2021
    February 24, 2021

    By CBB Chair Hugh Sanburg. With the holidays now far behind us, few people are giving thought to the cozy evening they likely spent watching “It’s a Wonderful Life.” For…

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  • Ag News StoriesNewsOpinion

    Op-Ed: The Beef Checkoff: Beef Demand Is a Well-Primed Pump

    by October 22, 2020
    October 22, 2020

    by Greg Hanes, CEO, Cattlemen’s Beef Board There seems to be a rash of articles and news pieces in ag media lately, focused on beef demand and its driving power…

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  • Ag News StoriesNews

    Cattlemen’s Beef Board to Invest $39 Million in Fiscal Year 2021

    by September 15, 2020
    September 15, 2020

    The Cattlemen’s Beef Board (CBB) will invest approximately $39,380,000 into programs for beef promotion, research, consumer information, industry information, foreign marketing and producer communications during fiscal 2021, subject to USDA…

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  • Ag News StoriesNewsOpinion

    OPINION: The Reality of the Beef Checkoff

    by October 13, 2019
    October 13, 2019

    by Greg Hanes, CEO, Cattlemen’s Beef Board In the few months since I took the helm as CEO of the Cattlemen’s Beef Board (CBB) – the governing and administrative organization…

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  • Ag News StoriesNews

    Cattlemen’s Beef Board CEO Talks Beef Promotion

    by September 19, 2019
    September 19, 2019

    The Montana Beef Council held their board meeting recently to make decision on how they plan to promote beef in Montana. They were joined by the new CEO of the…

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  • Ag News StoriesNews

    Study Shows Beef Checkoff Continues to Return Value for the Cattle Industry

    by August 5, 2019
    August 5, 2019

    CENTENNIAL, CO – The combined benefit of all Cattlemen’s Beef Board (CBB) programs is 11.91 times more valuable than their costs. That is one major finding from a recent third-party,…

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